The reason why Disney’s Mulan has been delayed

  • Mar 29,2024
Sponsored Link ads

The two most wanted and waited movies for the beginning of this year Warner Bros’ Tenet and Disney’s’ Mulan were delayed couple of times because of the Covid-19 situation. Since we all understand the difficult situation we are in right now, we just don’t accept why the studious are delaying and delaying so much, the situation is not going to improve in the next month  anyways. Nobody need the theatrical release right now because is really unnecessary and soon they won’t be able to release it this way. Warner Bros and Disney can just stream it on the platforms and would be the best way, many films were released like that for example Trolls World Tour and it worked well.

There are good reasons why those companies won’t release the films online even they know now there are many people in front of the TV’s and most of the others are afraid to go to the cinema. Paul Dergarabedian, senior media analyst told that the problem is both financial and symbolic. There are difference between small films going digital but another thing is with Mulan, a great blockbuster. If the film skip the theatres  this will be a los for both the theatres and the studios. Films made with this much effort and resources are expected to be a global hits. They cost millions of dollars to the producers and also there are big expectations about the money that they will give back to the film industry. He says about the Trolls World Tour that it was not expected to fill the theaters and give billions of dollars in return that’s way the producer did it that way. And the last thing is no any digital platform even Netflix can bring the millions of dollars the theatres can bring.

But they are not doing that only because of the money even if it is a pretty good reason. There are so many cultural and industrial reason for not placing Mulan and Tenet on a Disney+ or HBO Max. Doing this will be something that the critics will not agree with, the fans will be disappointed and with the company will hit the bottom line with this and sometimes there is no go back from there.

The making of the movie Mulan was really expensive. Only Disney payed around $200 million on production, then after that they invested more money to promote the film in US and China and be sure it will be a great hit on both places. Before the coronavirus pandemic Mulan as spoken to be a billion dollar hit. The film tells the story about legendary fighter from China and the cast is pretty international. Because of the China oriented storyline it was expected to be a blockbuster there. And Disney+ is not supported in China so putting the movie there it will be a total waste of the invested efforts to promote it in China and the movie will totally waste its global potential because Disney+  is not very famous in other countries than United States.

And that’s the main reason they are postponing the movies premiere and with this things explained it makes more sense even if it frustrates the millions of people waiting for the movies to be released.  The movie Trolls World Tour is different story. The Universal studious decided to make the film digital with no theatres premiere because it’s a low risk opportunity and the movie is not the most desired movie ever anyways. And the competition is very high at the moment so they also escaped this trap. The producers of the movie easily can allow themselves to make the movie digital because the first one was not a blockbusters and the second one was not expected to be also. Many movies were released during the pandemic on Disney+ or HBO Max and they made a huge amount of money but once again the studios released them because they were not very popular or expected movie like Mulan is. Many kids and only them but adults also around the world are waiting for the movie and we hope that later this year it will be released.